Leading manufacturer of agricultural complete wheel solutions, Trelleborg, has supported charity initiative ‘The Cape North Adventure’, which saw a Massey Ferguson tractor trek across Europe to raise funds for an agricultural school in Chad.
'The Cape North Adventure' was sponsored by Massey Ferguson and saw its gold MF 7624 tractor kitted out with Trelleborg’s high performance TM800 tires. The donation of the Trelleborg tires ensured that the tractor could travel an incredible 8.000 Miles through 17 European countries, in less than two months.
"We have a strong partnership with Massey Ferguson and work together on everything from product development to Marketing." says Stefano Bettinelli, OE Director, Trelleborg Wheel Systems.
"As such, we were keen to show our support and get our tires involved with this worthwhile project which is raising funds for a fantastic cause and also promoting professional farming in emerging markets and weaker economies across Europe."
The Massey Ferguson 7624 Tractor, awarded ‘Golden Tractor’ for its design in 2012 by the Tractor of the Year jury, was fitted with Trelleborg tires to start its journey across Europe. The expedition proved challenging, with half the journey to Cape North taking place in severe and demanding environments at high speed and torque.
"Throughout the tough expedition our tires demonstrated superior performance, providing excellent wear performance and fuel consumption. Furthermore, they helped to improve the safety and comfort of the tractor drivers, which was a crucial element considering the length and terrain of the journey," concludes Bettinelli.
For more information about Massey Ferguson Cape North Adventure, please visit www.capenorthadventure.com
For more information or for high-resolution pictures contact:
Andrea Masella, Marketing Manager Trelleborg Wheel Systems Americas, Agricultural and Forestry Tires Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
For press releases of Trelleborg Wheel Systems visit the Press Room at www.trelleborg.com/wheelsystems.
For press releases of the Trelleborg Group visit the Trelleborg Media Center. The section Products and Solutions allows you to select news by sector www.trelleborg.com/news
Company and profile of the Trelleborg group:
Trelleborg Wheel Systems is a leading global supplier of tires and complete wheel systems for agricultural and forest machinery, forklift trucks and other materials-handling vehicles. The company offers highly specialised solutions to create added value for customers. Trelleborg is partner of all leading manufacturers of tractors and agricultural machines. It has annual sales (2011) of approximately 428 million Euros, 2517 employees and 6 factories around the world. www.trelleborg.com/wheelsystems.
Trelleborg is a global industrial group whose leading positions are based on advanced polymer technology and in-depth applications know-how. Trelleborg develops high-performance solutions that seal, damp and protect in demanding industrial environments. The Trelleborg Group has annual sales of about SEK 22 billion (EUR 2.4 billion, USD 3.3 billion) with about 15,500 employees in over 40 countries. The Group comprises three business areas: Trelleborg Sealing Solutions, Trelleborg Wheel Systems, and Trelleborg Engineered Systems. In addition, Trelleborg owns 50 percent of TrelleborgVibracoustic, a global leader within antivibration solutions for light and heavy vehicles, with annual sales of SEK 13 billion (EUR 1.4 billion, USD 2.0 billion) and about 8 000 employees in over 17 countries. The Trelleborg share has been listed on the Stockholm Stock Exchange since 1964 and is listed on the NASDAQ OMX Nordic List, Large Cap. www.trelleborg.com
